Effective merchandising in action. Choose the PlanoHero plan that best suits your business requirements. Try a free demo today. Trusted by retail chains in 30+ countries. English-language support, USD pricing, and a 14-day free trial.
Best for growing retail chains and suppliers: less manual work and consistent shelf standards across every store
$199 $2150 / month
14 days of free trial. No credit card is required
Best for large retail chains ready to take full control over planogram compliance and shelf performance across the entire chain
$ / individually
Includes all Lite features, plus:
Compare plansChoose the plan that meets your business requirements |
Lite$199 $2150 / month |
Enterprise$ / individually |
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| Store plans | |||
| Create a store plan | unlimited | ||
| Creating a library of planograms |
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| Downloading a store plan from AutoCAD |
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| Planograms | |||
| Create planograms | up to 100 | unlimited | |
| Simplified auto-layout of goods |
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| Downloading a ready-made layout from an Excel file |
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| Informational elements on the planogram |
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| Auto layout of products |
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| Restore planograms |
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| Mirroring the layout |
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| Creating block planograms |
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| Highlighting products |
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| Product rotation |
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| Copying planograms |
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| Copying with extension |
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| Layout rules |
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| Equipment | |||
| Creating equipment |
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| Using equipment templates |
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| Products | |||
| Number of SKUs | 5000 | unlimited | |
| History of changes and restoring the previous version |
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| Update product parameters from the Listex catalog |
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| Master position |
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| Product archive |
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| Uploading product parameters from the database |
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| Assortment types support |
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| Work with product holes |
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| PlanoHero Size App |
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| Sending and control | |||
| Sending planograms for execution |
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| Setting deadlines |
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| Time tracker |
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| Control of photo reports |
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| History of planogram execution |
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| PlanoHero Layout App |
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| Analytics | |||
| Analytics and comparison of plans |
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| Analytics and comparison of planograms |
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| Analytics of previous planogram versions |
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| Summary reports on the chain |
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| Data Integration | |||
| Daily data updates |
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| Data available for download | brands, categories, products, suppliers, images, prices | the entire list of indicators on the service for creating analytical reports | |
| Data upload method | XLS files | Data Connector / upload by PlanoHero team | |
| Communication (HQ - Stores) | |||
| Chat |
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| Support | |||
| Access to the knowledge base |
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| Newsletters |
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| Daily support |
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| Support in data uploading |
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No additional or hidden fees
Choose a plan and sign up for a free trial of PlanoHero.
Use the service for 14 days for free. When the trial period expires, you can continue using the service with a paid plan.
Easily change your pricing plan as your business grows. Get access to the advanced functionality of PlanoHero.
You can use PlanoHero for 14 days for free. All you need to do is sign up for the trial version of the service by filling out the form.
You can purchase the Lite plan by clicking the "Choose a plan" button on the "Payment & Subscriptions" page, or "Connect" on the "Tariffs" page in the Admin Panel.
Your card is charged right away when you subscribe to Lite plan. The full subscription fee (Lite - $199) is billed on the day you sign up - no surprises, no hidden fees.
We may adjust pricing from time to time to reflect product improvements or market factors like exchange rates, local taxes, or inflation.
If your price ever goes up, we'll give you at least 7 days' notice by email before anything changes. You'll always have the option to cancel before the new price kicks in.
The payment is carried out in a non-cash form in one of the following ways: payment via Stripe payment systems (via GooglePay, Apple Pay or the option to input a bank card).
Yes. You can change the payment method for your plan on the "Payment and subscription" page in the Admin Panel.
You can switch from a monthly to an annual subscription anytime and change your pricing plan.
The difference is in the subscription fee. In the case of monthly payments, the amount is charged on the same day each month. For example, if the payment is made on January 31, the next payment is made on the last day of the month (February 29, March 31, April 30, etc.).
In case of annual payment, a 10% discount is applied to the sum of the plan for 12 months.
No refunds are available after payment for the PlanoHero plan. By our terms and conditions and company policy, payment is final and non-refundable. Refunds for an unused but paid plan are possible only if the contractor refuses to provide services (for example, if the service cannot further operate, etc.)
If you have any questions, suggestions, complaints, or comments regarding the company's policy, please get in touch with us at [email protected]
Absolutely. You can switch to Enterprise at any time - just reach out to our support team and we'll take care of it.
Yes, you can cancel your subscription at any time on the "Payment and subscription" page in the Admin Panel.
Once you cancel your subscription, you will no longer be charged for renewing your plan. You can continue using PlanoHero until the end of the paid plan.
Both plans include all the core features. The difference is scale and automation.
Lite is a great fit if you're a growing retail chain or a supplier who needs a straightforward tool for building planograms. You get everything you need to design shelf layouts, create store fixtures, download finished planograms, manage products, and keep your office and store teams on the same page.
Enterprise is built for large retail chains that want to automate and manage planogramming at scale. You get the full platform: custom planogram placement rules, assortment management, planogram compliance tracking, PlanoHero Layout and PlanoHero Size App mobile apps, and shelf performance analytics.
Yes - both Lite and Enterprise include daily support at no extra cost. You can reach our team anytime through the in-app chat or directly on planohero.com
There are no limits on the number of users in PlanoHero pricing plans. You can independently manage access to the service in your account settings. This feature is not available in the free demo version of PlanoHero.
The Lite plan supports up to 5,000 products (SKUs).
Enterprise has no limits - manage as many products as you need.
During your free trial, you can test with up to 1,800 products, and upload up to 1,500 of your own.
Yes. You can use the plans/equipment/planograms created during the free trial period in a paid plan.
Yes, you can export your planogram as an Excel or PDF file and share it with colleagues via email, Slack, or any messaging app.
Enterprise takes it further: you can send planograms directly through the platform to store managers via the web app, or push them to their phones through the PlanoHero Layout mobile app.
During the free trial, you can upload up to 1,500 of your own products using a standard Excel file - no special setup required.
With Lite, you upload all your data - brands, categories, products, suppliers, images, and prices - via Excel files. It's straightforward and you control the process.
Enterprise connects directly to your existing systems via Connector for automated data syncing, or our onboarding team can handle the data migration for you.
If you cancel your PlanoHero subscription, we store your data for 1 year.
After the free period of the PlanoHero service is over, we keep user data for 6 months.
We do this to enable users to continue using the service at any time without losing data. If you re-subscribe to a plan during this period (up to 6 months after the trial period or up to 1 year after the end of a paid subscription), your data will be available and you can continue using PlanoHero.
Protecting your business data is one of our top priorities. We use advanced tools to protect client information. Data is hosted on remote servers in Germany. The data centers comply with the international information security standards DIN ISO/IEC 27001 and are audited annually.
We regularly monitor and audit data security levels. SSL, TLS, and SSH protocols protect against virtual intruders. A weekly backup process is set up.
PlanoHero works for retailers of all sizes - from neighborhood convenience stores and growing grocery chains all the way up to large supermarket and hypermarket chains.
It's also a powerful tool for suppliers and manufacturers who need to manage how their products are displayed across retail partners.
Beyond grocery, PlanoHero is used by specialty retailers including beauty and cosmetics shops, liquor stores, pet stores, pharmacies, gas stations, electronics retailers, home improvement stores, children's stores, and more.
If you have any questions regarding using the service, try to find answers in the Knowledge Base helpdesk.planohero.com or reach out to the support chat within the service or at the website planohero.com.
Request a PlanoHero online presentation. Get full information about the service from our support team.
A platform to automate the merchandising of your network
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Wednesday, April 29, 2026
As you open new stores, managing planograms shouldn't get harder. Join our webinar to see how AI automates execution and keeps your merchandising consistent across all locations.
