PLANOHERO FAQ

Planogramming automation is the process of replacing manual shelf layout work with software-driven creation, distribution, execution control, and analytics. Chains need it when planogram creation is slow, in-store execution is inconsistent, or there is no reliable way to verify what is actually on the shelf. Automation connects the central office to stores through a single shared platform.

A complete planogramming automation process covers eight sequential steps:

• Integration
• Creation of equipment
• Drawing of store floor plans
• Formation of planograms
• Sending planograms to stores
• Execution of planograms by store managers
• Verification via photo reports
• Performance analysis

PlanoHero software is an opportunity to implement, configure, and automate planogramming processes.

1. Synchronization with the electronic catalog of goods, Listex, provides a ready-made database of goods with pictures and sizes.

2. Google search is integrated into the software. It helps users quickly find and download product images.

3. Layout rules are flexible settings for grouping goods based on sales, supplier agreements, and goods’ characteristics. It’s a product grouping with different levels of nesting and product ratios.

4. Automated process of control over the planograms’ execution.

5. Relevant analytics due to daily data loading from the client's database.

6. Reports to identify hot and cold areas of the store.

PlanoHero is designed for retail chain operators who manage product layouts across multiple store locations. It fits grocery chains of all formats — convenience stores, minimarkets, supermarkets, and hypermarkets — as well as specialty retailers, including cosmetics, liquor, household chemicals, pharmacies, gas station markets, electronics, pet stores, and fashion chains.

Integration takes place through a connection to the database. At the first technical call with the client's IT specialists, we explain the entire connection process step by step, provide the specifications for the intermediate database, and discuss them.

We provide ongoing support and advice to the client during the entire integration process.

You can also use PlanoHero Connector to integrate with the software on your own. This is a convenient tool for uploading data to PlanoHero.

Training is included for all managers who will create store plans, build equipment, and manage planograms. It takes up to 5 hours across 2–3 online sessions. Clients also receive access to training videos and an online support chat. Most teams are fully operational within the first week.

Click "Try for free" on planohero.com and complete the registration form. The platform automatically creates an account with access to test data (up to 1,800 SKUs) and the possibility to upload your own assortment (up to 1500 SKUs). The free trial lasts 14 days and includes equipment creation, store plan drawing, AutoCAD import, Listex catalog sync, planogram creation, and XLS/PDF export. No installation required.

The software cost depends on the chosen pricing plan.

PlanoHero pricing plans:

Lite - $199 per month

Enterprise - the cost is calculated individually for each client and depends on the chain's size and the number of products. For detailed information, please contact our support team via the website chat or leave a request for connection and price calculation.

Yes. PlanoHero's full interface, mobile apps (PlanoHero Layout and PlanoHero Size), and customer support are all available in English. Everything your team needs from planogram creation to store execution control works seamlessly in English.

PlanoHero is trusted by retail chains in 35+ countries worldwide, with English as the primary language of the platform and support. The software is fully cloud-based, requires no installation, and is accessible from anywhere in the US. Customer support in English is available on business days during business hours.

PlanoHero's interface and mobile apps are available in 11 languages: English, Ukrainian, Russian, Chinese, Japanese, Turkish, Thai, Arabic, Lithuanian, Korean, and Polish. Customer support is provided in English, Ukrainian, and Russian. This makes PlanoHero a practical choice for US-based chains that also operate internationally.

The software integrates with most of the customers' inventory systems. All details and integration stages are discussed during a technical call with IT specialists. At the first technical call, PlanoHero's IT team explains the connection process, provides intermediate database specifications, and supports the client throughout. Chains can also integrate independently using PlanoHero Connector — a self-service data upload tool that lets IT teams configure and schedule data transfers without PlanoHero's ETL team involvement.

Products load directly from the chain's database via the configured integration. When a new product is added to the database, it is automatically included in the next daily data update — so planograms always reflect the current assortment without manual product entry.

Three options are available. First, sync with the Listex electronic catalog — it contains 60,000+ SKUs with photos, sizes, descriptions, and manufacturer data. Second, use the built-in Google image search to find and download product images directly in the platform. Third, use the PlanoHero Size app to photograph products and capture dimensions on the sales floor.

Three layout methods are available. Manual placement lets users drag and drop products onto shelves. Auto-layout generates shelf placement automatically based on historical sales, turnover, profit, and receipt count. The software also allows the setup of layout rules. Layout rules apply saved grouping logic — by category, brand, supplier, or shelf — across any cluster of stores, enabling consistent automatic planogram creation at scale.

PlanoHero planogram software provides functionality that allows sending a planogram for execution directly from the platform interface to the store. It is possible to send a single planogram to a single store or to all stores in the chain with just a few clicks. Store managers will receive them in the PlanoHero App, via the software's web version, or via a Telegram bot. There is also an opportunity to download a complete set of planograms in XLS and PDF format and send a document to the manager by mail, if necessary.

After completing the layout execution, the store managers send a photo report. via PlanoHero App, web interface, or Telegram bot. The planogram specialist receives a notification and reviews a new photo report against the approved layout, and confirms execution.

The photo report can also be checked automatically with AI Photo Report Recognition, which uses image recognition to compare the display against the planogram and generate a comment ready to send to the store manager. If the layout is incorrect, the planogram is returned for re-execution with specific errors marked — without email or phone coordination.

Yes. PlanoHero supports unlimited user accounts with configurable access levels. Permissions can be set by platform module — Store Plans, Planograms, Equipment, Products, Analytics — and by individual store. This allows category managers, merchandisers, marketers, and store staff to each see only the data relevant to their role.

PlanoHero is cloud-based planogram software for retail chains. It covers the full merchandising cycle — from store floor plans and planogram creation to distribution, execution control, and assortment optimization. The platform also includes performance analytics and Wizora, an AI merchandising analyst that helps category managers get answers and recommendations about shelf and store performance.

Master Rule is a PlanoHero feature that lets you create layout rules for multiple planograms at once. Configure assortment, sales impact, layout parameters, and grouping once and apply them to all added planograms. Build consistent layout standards across your chain, roll out changes quickly, and cut down on manual work.

Yes. AI Photo Report Recognition uses image recognition to automatically check photo reports against the planogram, detecting product gaps, extra products, and errors in placement and facings count. Learn more on the Planogram Execution & Monitoring page.

AI Photo Report Recognition is a PlanoHero feature that automatically checks a submitted photo report against the planogram. It detects product gaps, extra products, and errors in placement and facings count, then assigns an overall score and generates a comment that can be sent to the store manager immediately.
 

PlanoHero includes AI-powered tools such as automated rule creation for product placement, an AI assistant Wizora that helps analyze planograms, and AI Photo Report Recognition, which automatically checks photo reports against the planogram using image recognition.